Shop Talk: April Fools' Day

As the new month of April begins, many brands have been celebrating by participating in the annual tradition of April Fools’ Day! Regardless of whether or not any of them actually fooled you this year, the zakHill Team has compiled all of our favorite 2025 April Fools’ Day Brand Stunts and Gags for your enjoyment – check out the list below!

Cynthia Hill