Trend Report 5.18.21

This week, we heard from Hailey Glenn about #Tech trends.

Say goodbye to lost keys and wallets with Apple’s new #AirTag, a small stainless-steel accessory that uses the #FindMy network of almost a billion Apple devices to help locate lost items. Accessories like bag loops, key rings, and even a custom-etched leather AirTag Hermès let users attach the device to almost anything. In #WearableTech, the new #FitbitLuxe combines fashion and fitness for a tracker that looks like jewelry. Its special-edition #gorjana collection is available for pre-order, featuring link bracelets in platinum and soft gold stainless steel. Finally, YouTube opened a $100 million fund for its TikTok competitor, #Shorts. TikTok’s creator fund is set to grow to over $1 billion in the U.S. in the next three years, but will YouTube be able to play catch-up?

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