Trend Report 8.3.21

This week, we heard from Harrison von Bargen about #Creative and #Design trends.

Several companies are using the pandemic as an opportunity to refresh their branding. #CampbellsSoup updated the look of its iconic label for the first time in over 50 years and the City of Los Angeles' #TourismLogo got its first update in almost a decade. The #BBC received a lot of public “feedback” for the reported high cost of its minor logo redesign and Cleveland fans were mixed on their city’s new #MLB team name and logo. And after 4 months, the new #PearlMillingCompany packaging finally rolled out.

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